URBAN OUTFITTERS
HIT REFRESH
@URBANOUTFITTERSEU
FILTER CREATED IN COLLABORATION WITH UO TO SUPPORT LAUNCH OF NEW ‘HIT REFRESH’ COLLECTION
WE WORKED ALONGSIDE UO TO EXPERIMENT WITH NEW TECHNIQUES TO ACHIEVE DESIRED EFFECT
THE EFFECT WAS DESIGNED TO ECHO THE BRIGHT, DREAMY IMAGERY THAT ACCOMPANIED THE CAMPAIGN.

